A music video about dog poop?

I enjoyed presenting about storytelling at the 2014 ECO Net Summit. In the next few posts I’ll share insights from some of my co-presenters.

If you haven’t seen the “Dog Doogity” music video about dog poop, it’s worth your time to check it out. It’s really fun, and it’s out of the typical box for government materials. Alicia Lawver from the Puget Sound Partnership reported that the video has had great results in getting the attention of a younger audience.

Can you use music to educate a young, hip crowd about protecting water quality? This video is a resounding “yes.”